Ok, we wanted to bring you here today so we can show you the size of the operation behind the brand of neat meat

we started in 2010 we had a small store at the fifth settlement but we begin to receive orders outside of the new Cairo area

so it was essential to make investment in the brand itself and so we occupied a factory at the industrial zone

to convey with the needs and requirements of the market

We have Baladi meat

which means we raise young herds and as we don't produce milk

the cows we have here make the lactation process of the cattle until weaning

then the young cattle goes to the government slaughterhouse to be butchered and get stamped

We go to specialized companies in Egypt in order not to get the fodder locally and mix it

to avoid any GMO or Hormones, so we depend on pre prepared food.

What we mean by organic nutrition is that no hormones are added or any GMO as this is reflected in the quality of the meat

so for example when you order the beef cubes, you will notice that the fats is well distributed within the meat cubes and not agglomerated

And of course according to the quality standards we want to make sure that the laborers dealing with the raw product are sterilized

and that is why we have a sterilization room for the employee to change his clothes, sterilize his hands and legs before he enters the operating hall

The preparation stage starts by keeping the meat chilled in the refrigerators before we start working on it, then large parts are cut from the meat

The second stage is the cleaning stage through which the final product gets ready in the form of the beef cubes or escalope for instance

Also I should highlight an important phase which is the weighing stage as this stage occurs after the preparation and cleaning stages

After this there is the vacuum packing process takes place and the delivery man gets assigned to deliver the client's meat with no fats

Actually here the structure of the offices is made of glass to have clear view

so we can constantly preserve the quality control over the operating hall in the cleaning and processing

Naturally, we are always developing ourselves and the whole operating system is working on our client's satisfaction

We continually follow up on the phone, through our website and Facebook page to listen to our customers' feedback in order to work on them and develop ourselves