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You are in the read-only mode. Close
00:00.0
00:04.0
Assalam o Alaikum, so from today onwards we are going to start Fiverr Seo section
00:04.1
00:07.6
this is one of the important section of this course
00:07.7
00:11.6
Like, if you talk about fiverr in 2014,15 or 16
00:11.7
00:13.6
If you used worked on fiverr
00:13.7
00:17.1
then at that time you could make any type of gig, or could target any keyword
00:17.2
00:21.0
your gig was easily be ranked and people got orders easily
00:21.1
00:24.5
and at that time, there was not too much buyer and sellers on fiverr
00:24.6
00:27.5
Obviously, but the competition was low
00:27.6
00:31.2
So thats why your gig was ranked using any keyword, and making any type of gig
00:31.3
00:35.1
Your gig was ranked easily and got orders too
00:35.2
00:38.3
But now, competition is too high on fiverr
00:38.4
00:41.9
but now there are so many gigs, if you choose any category on fiverr
00:42.0
00:45.1
competition is almost in every category
00:45.2
00:49.5
and now the new person thinks, he can make account after watching a video
00:49.6
00:53.9
and after creating a simple gig, he thinks that he'll get order
00:54.0
00:55.9
but he do not get any orders, and he struggles
00:56.0
01:00.0
This is the worst mistake,he didn't understood the fiverr algorithm
01:00.1
01:01.9
He did not done Seo of his gig
01:02.0
01:08.2
First thing is, you need to do a keyword research before making a gig
01:08.3
01:11.4
You need to do a proper data analysis, you need to see pricing
01:11.5
01:15.5
You need to find some keywords, that'll help you to initially rank
01:15.6
01:18.1
fiverr is now like a search engine
01:18.2
01:22.9
just like you want to rank your article on Google you do a keyword research first
01:23.0
01:27.8
you first do a competitive analysis, and then you write an article on that keyword
01:27.9
01:33.6
Same, if you want to rank on fiverr, you should search a demanding keyword
01:33.7
01:35.3
additionally it should be low competitive
01:35.4
01:41.8
Means a keyword that a buyer searches, and has a low number of gigs
01:41.9
01:46.8
If you target these types of keywords, and make gigs on these keywords
01:46.9
01:51.7
then your gig will be ranked, and you'll get some orders initially
01:51.8
01:57.5
But its obvious that you are choosing low competitve keyword, orders would be less
01:57.6
01:59.3
But atleast you'll get orders
01:59.4
02:02.6
you'll get the initial boost that your profile needs
02:02.7
02:08.1
but if you target a random keyword that you think,has so many orders
02:08.2
02:12.7
and you think by targeting this keyword, our gig will be ranked too
02:12.8
02:14.6
and we'll get orders too
02:14.7
02:16.8
So this is not possible
02:16.9
02:19.9
because that keyword already has a high competition
02:20.0
02:24.2
and already, level one, level two and top rated sellers have been ranked
02:24.3
02:27.1
So a new seller won't rank
02:27.2
02:32.7
Fiverr wants a business too, it was made to earn money, and they want to earn money too
02:32.8
02:36.4
So fiverr will rank only those gigs, which will provide them good business
02:36.5
02:40.8
why fiverr rank your gig and remove the previous well selling gig
02:40.9
02:44.1
whether you can deliver more good work than those
02:44.2
02:50.0
In fiverr's view, that gig is efficient, that is gaining orders and
02:50.1
02:53.8
the gig that is ranked, and people are satisfied and giving good reviews
02:53.9
02:59.1
So initially, if you target any random keyword and create a gig
02:59.2
03:02.7
So you'll not rank, and then keep on saying that we're not getting orders
03:02.8
03:05.1
our gig is not getting ranked, we are not getting impression
03:05.2
03:07.7
so you'll face all these problems
03:07.8
03:11.1
So inshaAllah, we'll in the next section what is a competitive analysis
03:11.2
03:12.8
How to do a keyword research?
03:12.9
03:18.6
and how to implement those keywords to create an Seo friendly gig?